tindle

Scaling SEO Across 39 Sites

Leading SEO strategy for 39 regional news websites, boosting organic traffic, improving site performance, and increasing journalist workflow efficiency.

Project Detail

Directed SEO efforts for 39 regional news websites, improving visibility, traffic, and technical health while creating a centralised resource hub to support journalists and editors with streamlined SEO best practices.

2025

About this project

Tindle Newspapers needed consistent, scalable SEO support across its network of 39 news websites. I led initiatives to improve search visibility, traffic performance, and site health, alongside building a SharePoint resource hub to train journalists on SEO best practices.

This approach increased content quality, workflow efficiency, and cross-platform engagement, supporting sustainable audience growth and improved digital publishing performance across all Tindle sites.

Project execution

The project focused on long-term SEO sustainability and operational efficiency.